Thursday, December 3rd, 2009 at
1:19 pm
Travis Miller is recognized as one of the nation’s leading experts on attracting customers and creating businesses that are ESP—Enjoyable, Simple & Prosperous. In addition to his book, Gravitational Marketing: The Science of Attracting Customers, he has co-authored dozens of published business and marketing related articles, white papers and special reports.
Miller is the co-creator of Gravitational Marketing—a powerful concept that shows business owners, entrepreneurs and sales professionals how to naturally attract a steady stream of qualified prospects who pay, stay and refer.
Called the “The Big Idea Guy” (partly due to the juxtaposition of contrasting size with his 5-foot high cohort, but primarily because of his rare strategic vision and critical development ability) Miller is a serial entrepreneur and has used his own strategies to build a multi-million dollar business from scratch in six months.
Although traditionally educated (B.A. in radio/television and M.A. in corporate communication and technology) Miller believes it’s his on-the-street experience as an advertising sales rep turned agency executive combined with his entrepreneurial spirit that gives him the ability to conjure ideas and solutions that turn failing businesses around and super-charge already successful endeavors.
Miller and his business partner (and former college roommate) Jimmy Vee have spent over 96 million dollars in marketing and have generated over 12 billion dollars in sales for their clients. Miller attributes the success of his campaigns to his ability to get inside the heads of the customers and speak to them in a language that resonates with their deepest desires. Some people think Travis is a funny guy, but he prefers to think of himself as a seasoned musician and self-taught chef.
Miller is best known for his uncanny ability to dissect complicated business and marketing challenges into easily workable solutions and to create long-range strategic plans that deliver immediate results and sustainable profit.
Travis Miller believes there is no problem in life or in business that can’t be overcome with the proper combination of creativity, flexibility and tenacity. Miller’s marketing campaigns have been seen and heard in almost every major market in the country and he has been behind some of the most recognizable local-market campaigns in the past decade.
Miller lives in Orlando, Florida with his wife Jennifer and baby girl named Ella. His favorite hobbies include cooking for friends and family, attempting to ski, strumming his guitar and traveling (for pleasure) as frequently as possible.
